
US LOT Magazine
My team won a multi-agency pitch to produce a bespoke internal magazine for Lotus Cars. With exceptionally high production standards and an unprecedented insight into their future plans, we created US LOT – an anagram of Lotus and a title we thought represented the inclusive nature of the business. The client loved it and commissioned us as editorial partners.
I have been CD on three issues and the quality of the work and our never-say-no attitude has opened up other content opportunities, namely producing podcasts, car photography and internal brand films for the marketing team.