
Connected Education Toolkit
Vodafone has created Connected Education – a pioneering education initiative to help pupils and teachers collaborate in new ways using the latest technology.
In the global pandemic, this programme has become even more important.
To maximise take-up, the Global Marketing team wanted to produce a series of assets to help schools, colleges and universities across the UK, Europe and Africa understand the benefits and download the assets – from hi-res images to films.
I created a 28-page toolkit with hyperlinks to the images, social posts, market content, films, bespoke infographics and illustrations.
Social Content
I also produced a series of ready-made social posts. The idea was to create a consistent visual style and make it easy for global markets to upload content direct to their Twitter, Facebook and LinkedIn feeds.